My neighbor has an iPhone. He wants to buy Google’s new Pixel 4 XL. What recommendation should I make? Or, should I stand back and let the seeming disaster unfold as some sort of education process.
Or, should I just state the obvious? Google Pixel is an adolescent smartphone designed to satisfy Google’s growing desperation and insatiable ego?
Think about it.
Ignoring the situation could have advantages. Then again, ‘I told you so‘ carries some weight and satisfaction. What to do? What to do?
How is it that Google Pixel 4 is an adolescent smartphone?
Google has yet to grow up, or grow a pair, and really get itself into the hardware business. Most of Google’s non-search engine business experiments have failed and hardware, while still around, seems to suck up investment money without providing much of a return.
Money aside, Google still has a problem with scale– not many Pixel customers vs. a comparison with Samsung, Apple, Huawei, Xiaomi, et al– and the company seems content to have Pixel be little more than a very camera-centric smartphone. A camera that now scores less than Apple’s iPhone on the DXOMARK list of smartphone cameras.
Worse, competition is intense and almost to the point where it doesn’t matter. How much better than a new smartphone camera be than a $7,500 DSLR with an expensive lens? Pixel 4 uses last year’s CPU while Apple upped the ante again this year to remain the most powerful.
Wait. What about Google Assistant?
By now it should be obvious that nobody cares. Except for Google and a few anti-Apple screed writers posing as technology writers on a slow news day. Yes, the display is good, baseline storage is similar to iPhone and Samsung, but the device itself has a plastic feel which says not ready for the premium end of the spectrum despite a premium price tag (already discounted hundreds of dollars).
In some respects, just like an adolescent or juvenile that lives down the street, a Pixel 4 went backward; no dual selfie cam, no Notch, but a gimmicky motion sensor that does not change the industry the way Touch ID and Face ID did when Apple launched them.
I consider Google’s attempts at setting an Android standard to be similar to Microsoft’s attempts at setting a Windows PC standard; they want the rest of the industry to up their game and compete with Apple, but the sad reality is obvious. The competition exists within Android manufacturers and not between Android devices and Apple’s iPhone, iPad, and Mac.
Google hasn’t grown up yet.